Prada Fall 2010/2011 Menswear Show Live Online!

Miuccia Prada will broadcast her fall 2010/2011 menswear fashion show online, this Sunday. Save the date and go to Prada.com to watch it.

prada invitation menswear fashion show

This is a major move for the house — a Prada first!

As you know, Prada is one of the very last major fashion houses to establish a digital presence.

I remember how, for the longest time, all they had on their website was their logo against a navy blue and yellow background.

Several years later, they're now showing online?

Prada is one of the late adopters though. Dolce & Gabbana pioneered this many, many years ago.

It's fascinating how more and more designers are streaming their shows direct to the consumer thanks to the internet. 

Amazing, no?

Invite via: prada