Visionaire 55: Surprise (Krug)

Written By bryanboy

Visionaire 55: Surprise

The new Visionaire is going to be released on November 1, 2008.

Visionaire 55: Surprise - sponsored by Krug

How does photography come to life? How do you transform 2-D into 3-D?
Can a photograph move on the printed page? This newest issue of the
high-concept fashion quarterly Visionaire pushes the limits of paper with an issue devoted to pop-ups. Visionaire 55: Surprise
presents 12 hardcover pop-up books, boxed together, with projects by
Steven Meisel, Mario Testino, Steven Klein, Sophie Calle, Andreas
Gursky, Cai Guo-Qiang, Guido Mocafico, Solve Sundsbo, Yayoi Kusama,
Gareth Pugh and Alasdair McLellan. Together, the pop-up folios are
housed in a cloth-covered case with a magnetized closure and an
engraved metal plaque. Surprise is a collaboration with the internationally renowned Champagne house, Krug.

Click here to pre-order your copy (US$122.85) or for more information.


  1. Sounds very fun but boring in my opinion. Maybe yuo will see details more clear but to me a picture etc. is what it is and if you’re good at watching you dont need that kind of book. I can see my little cousin looking into that. Don’t get me wrong, it’s only what I think but theres probably nice things too bout it.

  2. Snappy

    There’s nothing boring about Visionaire 55 issue. Their collaboration with top-notch contemporary artists is impressive. Gursky is known for his daunting huge prints and I always see his pieces at auction previews, galleries and major art fairs. Cai Guo-Qiang just had a spectacular restrospective at Guggenheim in NYC. Meisel, Testino, Sundsbo and Klein are the world’s most sought-after imagemakers. Superlative. I can go on and on with the other artists. Only philistines won’t enjoy this brilliant publication. Visionaire is like a gateway drug; it led me to collecting contemporary art which is a great investment and more meaningful than fleeting fashion trends. Maybe consider acquiring a Murakami print over a Chloe or Marc Jacobs bag next time. Art is more chic, no?

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